Summer’s all fun and games until the heat has you feeling, well… not so fresh. Between sweat, tight clothing, beach days, and all that extra activity (wink wink), your vulvovaginal (vulva + vagina) health can take a hit if you're not keeping things in check. 

But don’t worry, babe—we’ve got this ultimate quickie guide to intimate area care that’ll keep you feeling fresh, clean, and confident, no matter how hot it gets.

1. Say No To Artificially Scented Soaps

We get it—freshly scented body wash might sound like a dream, but when it comes to vaginal hygiene, harsh or synthetic fragrance is a big no-no. Artificially scented soaps can throw off your pH balance, leading to irritation, yeast infections, and even urinary tract infections (UTIs). 

If you want a fragranced wash, you need a trustworthy brand that actually cares for your intimate health and uses body-safe ingredients (and WOO genuinely does!).

What to Use Instead:

Stick to gentle cleansers designed for vulvovaginal areas (hint: not your regular body wash). We dare you to grab Be There in Five—a pH-balanced intimate wash that cleanses without messing up your vaginal health.

SHOP INTIMATE WASH

2. Choose Your Underwear Wisely

You wouldn’t wear a turtleneck to the beach, so why suffocate your intimate area in fabrics that don’t breathe? Tight, synthetic underwear can trap heat and moisture, creating the perfect breeding ground for bacteria and yeast.

The Game Plan:

• Wear cotton underwear—it’s breathable and helps your girl breathe naturally.
• Avoid wearing thongs for too long (it kinda gets all up in there and traps heat).
• Ditch underwear at night to let things air out while you sleep.

3. Keep It Clean—But Don’t Overdo It

The vagina is a self-cleaning queen. That means you do not need to scrub, douche, or use fancy washes to stay fresh (but you can clean externally if you want with a gentle, intimate wash). Overwashing or using harsh cleansers can strip away your body’s natural defense (aka healthy bacteria), making you more prone to vaginal infections.

Do This Instead:

• Clean the vulva, not the vagina. Rinse with warm water and a mild cleanser.
• Wipe front to back after using the bathroom to reduce the risk of infections.
• Stay hydrated—drinking water helps flush out bacteria naturally.

4. Hair Down There: To Groom Or Not To Groom?

Pubic hair is there for a reason—it protects against bacteria, reduces friction, and minimizes irritation. But if you’re all about the smooth life, summer is prime time for bumps, redness, and ingrown hairs. So these tips will help out there:

Pro Tips for Hair Removal

• Always exfoliate before shaving to prevent ingrown hairs.
• Use a clean razor and shave in the direction of hair growth.
• If waxing, make sure your esthetician follows proper hygiene practices. Also, make sure to follow your provider's post-wax instructions!

5. Stay Fresh On The Go

Sweaty summer days + tight clothing = a recipe for feeling not so fresh. Whether you’re heading to the beach, gym, or just out for a long day, a little refresh can go a long way.

Quick Fixes:

• Freshies Intimate Wipes: Perfect for post-sex, post-gym, or just because.
• Change out of wet swimsuits ASAP to avoid yeast infections.
• Carry a spare pair of cotton underwear in your bag if you tend to sweat a lot.

6. Stay Safe If You’re Sexually Active

Sexually active during summer flings? Love that for you. But let’s not forget that steamy encounters can sometimes lead to disruptions in vaginal pH balance (not to mention STIs).

Safe-Sex Hygiene Rules:

• Always pee after sex to prevent urinary tract infections.
• Use pH-balanced lube like Shag Juice to keep things smooth without irritation.
• Give yourself a quick wipe or rinse to help maintain freshness before and after sex.

7. Hydration = Happy Vagina

Dehydration isn’t just bad for your skin—it messes with your vaginal health, too. Drinking water helps keep everything flowing (literally), reducing dryness and irritation.

Drink More Water If:

• You’re sweating a lot.
• Your discharge feels thicker or different than usual.
• You’re dealing with vaginal dryness or discomfort.

8. Post-Workout Care

Hitting the gym? Get it, girl! But tight leggings and sweaty sessions can lead to irritation and, yep, infections.

Sweat-Proof Your Routine:

• Change out of sweaty clothes ASAP.
• Shower or use wipes to clean up post-workout.
• Go commando after a workout + shower to let things breathe.

9. Know When To Call Your OBGYN

If something feels off, don’t ignore it. Certain symptoms mean it’s time to check in with a pro.

When to Get Checked:

• Itching, burning, or unusual discharge that won’t go away.
• A strong, fishy odor (possible bacterial vaginosis - BV).
• Pain during sex or urination.
• Any unusual bumps, sores, or persistent irritation.

Final Thoughts On Intimate Area Care

Summer is hot, but you don’t have to be (unless we’re talking sexy-hot). Keeping your intimate area fresh, clean, and healthy is all about smart hygiene practices, breathable fabrics, and knowing what your body needs.

So grab your Freshies, stay hydrated, and let your intimate area enjoy the summer just as much as you do.