Privacy policy

Woo More Play Privacy Policy

Last updated: April 24, 2026

Thank you for taking the time to read the Woo Essentials, Inc. dba Woo More Play (“Woo More Play” “we”, “our”,  or “us”) privacy policy (the “Privacy Policy”). This Privacy Policy sets out how we collect, use, process, store, and disclose your personal information on https://woomoreplay.com/ (the “Website”) to sell you products dedicated to enhancing intimacy and pleasure through high-quality and body-safe products, offer resources and provide necessary industry and community lead support (collectively, the “Services”). By accessing and using our Services you freely and expressly consent to the collection, use, processing, storage, and disclosure of your personal information as set out in this Privacy Policy.

When We Collect Information
Categories Of Personal Information We Collect
Business Purposes For Collecting Personal Information
Categories of Third Parties and Business Purposes for Disclosure of Personal Information
Your Privacy Choices
Use Of Cookies And Tracking Technologies
Security
Retention
U.S. State-Specific Disclosure
Children’s Privacy
Third-Party Links
Changes To This Privacy Policy
Contact Us

1. When We Collect Information

We may collect personal information that you provide when you:

• Visit our Website.

• Register and/or Login through our Website.

• Purchase our products on our Website or through third party applications within our control.

• Provide us with user content, ideas, information, user reviews, comments, feedback, or other submissions.

• Interact with us on social media.

• Participate in our rewards program, promotions, contests, or surveys.

• Use our web features, like when you access interactive tools, quizzes, or other digital features on our Website.

• Otherwise use our Services.

• Sign up for our email newsletter, SMS, or other communications.

• Contact us.

1. Categories Of Personal Information We Collect

Information you provide:

• Contact details such as your name, email address, postal address, and phone number.

• Information from your inquiries into our Services, or how you otherwise indicate you may be interested in our Services. 

• Information you provide when you apply to be an affiliate, which may include providing us with your name, work email, phone number, company name, position title, website, social media links, and time zone.

• Our Website offers you the ability to interact with us by signing up for email communications, taking surveys or quizzes and through community forums like the Woo Vine.  Please note that we may collect information that you volunteer and consent to provide us about your sex life, gender identity, and preferences for products based on your personal health, which may be deemed ‘sensitive’ under certain laws.

• Financial and payment information such as credit and debit card numbers and billing address. 

• Order Information such as your purchases, shipping address, and product preferences.

• Any information shared when contacting customer service, including communications via email, chat, or phone.

• User-generated content such as reviews, testimonials, and other content you submit on our Website or social media pages.

Information we automatically collect:

• Metadata and analytics for your use of our Services, including IP address, device information, date/time of visits, new or returning visits, products viewed, page response times, URL clickstreams, how long you stay on our pages, what you do on those pages.

• We may use cookies, beacons, pixel tags, and other similar technologies to collect additional information automatically as you interact with the Website and Services and to personalize your experience with our Website and Services. Learn more about our cookie use below.

Information from third parties:

• When you interact with our accounts on our community forums or through our brand or community forums on a social media platform, we may collect certain information that you or the platform make available to us such as Website metadata analytics (above), your social media account ID, your social media ‘likes’, click-throughs to our Website, or custom interactions.

• We may work with third party data providers to augment or enhance the personal information we collect, which may include synchronizing website visitor information with additional contact information from third parties for email marketing or targeted advertising purposes.  

We may also make inferences about you such as your interests that we believe are relevant to you and your household based on the information we have collected. 

We may also collect personal information with your consent.

1. Business Purposes For Collecting Personal Information

We use the personal information we collect for the following purposes:

• To provide and improve our Website and Services, including to provide and ship our products.

• To process payments securely.

• For customer support.

• To communicate with you, including via our newsletter and SMS. 

• For marketing and advertising.

• To personalize and improve your experience, for example, we may tailor product recommendations based on your preferences and past purchases, enhance Website performance and personalization.

• For other business and legal purposes, such as to detect and prevent fraud, to collect amounts owing to us, and to maintain business records.

• With your consent.

1. Categories of Third Parties and Business Purposes for Disclosure of Personal Information

We may disclose your information with your consent. We may also disclose your information with our corporate affiliates, as well as vendors or service providers, which includes:

• Contact information to businesses and service providers who help us communicate with you. For example, we may disclose your information to Klaviyo, Inc., who helps us send our newsletters, and/or Attentive Mobile Inc., who helps us send SMS messages.

• Contact and order information to businesses and service providers that help us deliver your orders and manage returns.

• Payment information to service providers that serve as our payment processors.

• Contact, order, and payment information to businesses and service providers that help facilitate our subscription offerings. For example, we may disclose your information to Recharge Inc., who allows us to provide subscriptions.

• Automatically collected information associated with our website analytics and other service providers who manage and optimize our Website and Services. For example, we disclose your information to Shopify, Inc., who hosts our ecommerce services, and Alia Software Inc. and Super Heavy LLC dba PageDeck, who provide functionality for pop-up pages on our Website.  

• Automatically collected information to businesses, service providers, and third parties that provide marketing and advertising services (see ‘Use Of Cookies And Tracking Technologies’ for more information on your choices with these services).

• Automatically collected information to service providers that help us identify anonymous website visitors based on technical signals such as IP address, device information, and cookies. When permitted, this information is matched to known contact records for marketing and analytics purposes. This information is used by us to improve personalization, outreach, and user optimization.
You may opt out of this disclosure at any time at our Your Privacy Choices page.

In addition we may disclose your personal information in order to: 

• Protect the legal rights of our company, our employees, our agents, and our affiliates.

• Protect the safety and security of our customers.

• Detect and protect against fraud.

• Comply with law or legal process. For example, in certain situations, we may be required to disclose personal information in response to lawful requests by public authorities, including to meet law enforcement requirements or a court order, subpoena, or other judicial, administrative, or investigative proceedings.

• We may disclose your personal information as part of a business transition. For example, we may disclose your personal information with potential acquirers, mergers, or partners exclusively to evaluate the proposed business transaction or organization change. You will be notified via email and/or a prominent notice on our Website of any materially different uses of your personal information, as well as any choices you may have regarding transfers of your personal information.

We may disclose de-identified, aggregate, or anonymous information for any purpose. This means that the information we disclose does not identify specific individuals, nor is combined with other data to protect your privacy.

1. Your Privacy Choices

We provide you with the following choices with our use of your personal information:

• Access the personal information we maintain about you. 

• Delete the personal information we maintain about you. 

• Correct inaccurate personal information we maintain about you

• Opt out of certain uses of your personal information, notably:

• Email marketing. You can unsubscribe to our email list by clicking the unsubscribe link at the bottom of marketing emails.

• SMS marketing. You can opt out at any time by replying ‘STOP’ to the text message. You agree that texting ‘STOP’ in response to our text message is the only reasonable method of opting out. You also understand and agree that any other method of opting out, including, but not limited to, texting words other than ‘STOP’ or verbally requesting one of our employees to remove you from our list, is not a reasonable means of opting out.

• Targeted advertising using third-party cookies. Please refer to the ‘Use of Cookies and Tracking Technologies’ section below to learn how to opt out of targeted ads). 

You can exercise these rights by contacting us at privacy@woomoreplay.com or Your Privacy Choices webform.

1. Use Of Cookies And Tracking Technologies

Like many companies, we use cookies and similar technologies (such as clear gifs, web beacons, tags, and similar technologies) to collect information about your browsing activities, your interactions with websites and our Services, and to serve targeted ads and for the purposes described in this Privacy Policy. There are a number of ways to opt out of having your online activity and device data collected through these services, which we summarize below:

• Opting out of cookie use in our Cookie Preferences Center. You can opt out of cookies via our cookie preferences center or by clicking on the Your Privacy Choices link on our website footer.

• Targeted Advertising Using Your Email Address. If we have collected your email address, it may be used for targeted advertising on other websites, including through social media. To opt out of this use, please email us at privacy@woomoreplay.com.

• Advertising Industry Opt-Out Tools. You can also use these opt-out options to limit use of your information for interest-based advertising online or in apps by visiting http://optout.aboutads.info for U.S. residents. 

• With Each of Our Vendors Individually. The following advertising or marketing services partners offer opt-out features that let you opt-out of use of your information for interest-based advertising or profiling:

Please note that because these opt-out mechanisms are specific to the device or browser on which they are exercised, you will need to opt out on every browser and device that you use.

1. Security

We protect information we collect about you by maintaining physical, electronic and procedural safeguards designed to prevent unauthorized access to user data retained in our servers, however, due to the inherent open nature of the Internet, we cannot ensure or warrant the security of any information provided online. We take reasonable precautions to protect your information both online and offline. The servers on which we store data are kept in a secure environment.

1. Retention

We will retain your information for as long as your account or inquiry is active or as needed to provide you with the Website or any requested Services, and for a reasonable time thereafter in accordance with our standard procedures or as necessary to comply with our legal obligations, to resolve disputes, and to enforce our agreements. Even if we delete some or all of your Personal Information, we may continue to retain and use aggregate or anonymous data previously collected and/or anonymize or aggregate your Personal Information. Please note that we will not be liable for disclosures of your data due to errors or unauthorized acts of third parties.

1. U.S. State-Specific Disclosure

Some U.S. states have enacted comprehensive privacy laws. The California Consumer Privacy Act, as amended by the California Privacy Rights Act or “CPRA” (collectively, the “CCPA”), the Virginia Consumer Data Protection Act (“VCDPA”), the Colorado Privacy Act (“CPA”), the Connecticut Data Privacy Act (“CTDPA”), the Utah Consumer Privacy Act (“UCPA”), the Oregon Consumer Privacy Act (“OCPA”), the Texas Data Privacy and Security Act (“TDPSA”), the Florida Digital Bill of Rights (“FDBR”), the Montana Consumer Data Privacy Act (“MTCDPA”), the Iowa Consumer Data Protection Act (“IADPA”), the Delaware Personal Data Privacy Act (“DEPDPA”), the Nebraska Data Privacy Act (“NEDPA”), the New Hampshire Privacy Act (“NHPA”), the New Jersey Data Privacy Act (“NJDPA”), the Tennessee Information Protection Act (“TNIPA”), the Minnesota Consumer Data Privacy Act (“MNCDPA”), the Maryland Online Data Privacy Act (“MDODPA”), the Indiana Consumer Data Protection Act (“INCDPA”), the Kentucky Consumer Data Protection Act (“KYCDPA”), and the Rhode Island Data Transparency and Privacy Protection Act (“RIDTPPA”) create additional privacy obligations for businesses and provide their residents with additional privacy rights.

Additional Privacy Rights:

In addition to the rights granted above, if you are a resident of the above states, you may have the right to:

• Opt out of the “sale” or “share” of your personal information for targeted advertising. We do not ‘sell’ or ‘share’ your personal information for monetary benefit. However, some third party cookies placed on our website may be considered a ‘sale’ or ‘share’ under these privacy laws. You may opt out of such cookies as detailed in ‘Use Of Cookies And Tracking Technologies’ section (above). 

• Sensitive personal information. Residents of California, Utah, and Iowa have the right to opt out of the use of their sensitive personal information, while residents of Virginia, Colorado, Connecticut, Oregon, Texas, Montana, Delaware, New Hampshire, Nebraska, and New Jersey have the right to opt in to the use of their sensitive personal information. You may volunteer information that these states consider to be ‘sensitive’ personal information, such as information about your sex life, sexual preferences, gender identity, and health information. We may use this information to tailor products to you. We may enable this information to be used for targeted ads through third party advertising services. You do not have to provide us with this information. You can prevent this information from being shared with third party advertising cookie providers by opting out of cookies via the cookie banner prior to providing us with this information. 

You can exercise these rights by contacting us at privacy@woomoreplay.com or via the Your Privacy Choices webform.  

Appeal:

If we deny your privacy request, you may appeal that decision by emailing us at privacy@woomoreplay.com. If, after we have processed your appeal, you are still unsatisfied with our response, you have the right to file a complaint with your state attorney general.

Authorized Agent: 

If you are an authorized agent submitting a request on behalf of another person, you must provide a copy of a lawful power of attorney or written authorization signed by the consumer (along with proof of your identity). If you make a request as an authorized agent, you will receive additional instructions. Depending on the type of request, we may contact you or the consumer as permitted by law.

Right to Non-Discrimination:

We do not discriminate against customers who exercise any of their rights described in our privacy policy.

Controller/Business Designation:

We operate as a Controller (and a Business under California). 

1. Children’s Privacy

We do not intentionally collect any personal information from children under the age of 18. If you are under the age of 18, please ask a parent or guardian for help in using our website or purchasing any products. If you believe we have obtained personal information associated with children under the age of 18, please contact us at privacy@woomoreplay.com and we will delete it.  

1. Third-Party Applications and Links

Our Website and Services may be accessible through third party applications such as artificial intelligence tools or contain links to other websites or services. While we may control any information provided to us through a purchase or engagement activity, we do not exercise control over the information you provide, or is collected by these third-party applications or websites. We encourage you to read the privacy policies or statements of the other applications or websites you visit.

1. Changes To This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we will post the updated Privacy Policy on this page with a ‘Last Updated’ effective date of the revisions and will endeavour to alert our email subscribers or Services users in advance of any changes. We encourage you to look for updates and changes to this Privacy Policy by checking this page when you access our Services. 

1. Contact Us

If you have any questions about our privacy or security practices, or if you would like to submit a privacy request, you can contact us by email at privacy@woomoreplay.com or at:

Woo Essentials Inc.

[Re: Privacy Compliance Officer]

200 W 6th St

Ste 2660

Austin, TX 78701