Let's be honest.

Nobody buys a vibrator because it won an award.

Nobody adds a lube to their cart because a panel of judges said it was great.

People buy products because they want better sex, more connection, and new experiences.

The awards are just proof we're doing something right.

The Recognition

Over the years, WOO has picked up a few pieces of shiny validation.

Mushroom Vibez at SXWA

Our beginner-friendly Mushroom Vibez took home Gold for Solo Pleasure Treasure at the SXWA Sexual Wellness Awards for its playful, approachable, and cute design. SXWA recognizes some of the most innovative and impactful brands in intimate wellness, with winners selected by a panel of sexologists, doctors, therapists, and industry experts.

The judges specifically praised Mushroom Vibez for making pleasure feel approachable:

"Soft, easy to hold, and perfect for external play, it's a starter-friendly way to explore pleasure while keeping shame out of the room."

Source: https://www.thesxwa.com/2025/woo-vibez

Mushroom Vibez is WOO's beginner-friendly clitoral vibrator, designed to make pleasure feel approachable, playful, and anything but intimidating.

Love Oil at SXWA & Cosmopolitan 

Our Coconut Love Oil also earned Bronze in SXWA's lubricant category (known as Slick Operator), recognizing it as one of the standout lubes in sexual wellness.

Source: https://www.thesxwa.com/past-winners

The recognition didn't stop there. Cosmopolitan also named Love Oil its Best Flavored Lube, praising the formula for being both enjoyable to use and thoughtfully formulated.

“We named Woo More Play the winner in our 2023 Lube Awards "Best Flavored Lube" category, it's that good. It's definitely oilier than others, but you can rest assured it's not only safe to use, but also good for you, too.”

Source: https://sex.cosmopolitan.com/pleasure/a9616902/best-flavored-lube/

Made with organic coconut oil and natural ingredients, Love Oil is designed to turn foreplay, massage, oral, and all of your intimate experiences into one very smooth (& never sticky) experience.

We're incredibly proud of that recognition. But awards only tell part of the story.

The real reason people keep coming back has less to do with trophies and more to do with how WOO approaches sexual wellness in the first place.

We Make Sexual Wellness Feel Less Intimidating

Sex toys shouldn't require a PhD.

And shopping for lube shouldn't feel awkward and clinical.

Whether you're buying your first vibrator or looking to upgrade your nightstand lineup, WOO was created to make sexual wellness feel approachable, fun, and a whole lot less intimidating.

That's something we've become known for. When The Daily Beast reviewed our collection, they specifically highlighted WOO's beginner-friendly approach, noting that our toys feel welcoming rather than overwhelming—a refreshing change in a category that can sometimes feel intimidating for first-time shoppers.

That's exactly what we're aiming for: products that help you explore with confidence, not confusion.

We Care About What's In The Bottle

You pay attention to what goes on your skin.

You pay attention to what goes into your body.

We think intimacy products deserve the same consideration.

From our water based lubricant and silicone based lubricant to our award-winning Coconut Love Oil, we focus on body-friendly ingredients, thoughtful formulations, and products designed with sexual health in mind.

Because peace of mind is sexy too.

We Believe Better Sex Starts With Confidence

At WOO, we don't believe anyone needs to be "fixed."

We're not here to tell you what your sex life should look like.

We're here to help you discover what works for you.

Maybe that's trying a vibrator for the first time.

Maybe it's finding a lube that actually feels good.

Maybe it's simply feeling comfortable enough to have the conversation.

Whatever your version of "more play" looks like, you're the hero of that story.

We're just here to guide you along the way.

Final Thoughts

What matters most to us is helping people feel more connected to themselves, more confident with their partners, and more comfortable exploring their pleasure.

The trophies sit on a shelf.

But the confidence, connection, and better sex? That's the part that sticks around.

And if we're being honest, that's the award we're most proud of.